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Why I gave up on ClickBank

from: David J Bowden




I used to be keen promoter of anything CLICKBANK but over the
last couple of years I noticed a frustrating trend...



As more and more webmasters joined and promoted CB, it seemed
that one of two things happened during my own campaigns:



1. More and more often a visitor viewing a CB product after
clicking on a link at my site, with intention of purchasing,
would often join the CB affiliate program and then purchase via
their OWN link, so as to reap the upwards of 75% commission!



2. A visitor to my site(s) these days, would in many cases
already BE a CB affiliate and as such if they intended to
purchase the item, would just change my ID for theirs, then make
the purchase.



Now it's no skin off ClickBank or the merchants noses, as they
WIN either way!



I've recently communicated with a couple of EX-ClickBank
merchants, who have now changed over to their own affiliate
software, and they fully agreed with my comments and they
advised that they mainly made the change so as to properly
reward and RETAIN affiliates.



Of course for new merchants wishing to promote their programs,
CB's a free and easy alternative, but to me it's made little
progress over the years, where it could have introduced a 2 Tier
affiliate program by now.



My point is that for hard working webmasters who may be doing a
lot of promotion, it's probably time to ditch CB and look for
the better 2 Tier affiliate programs out there, so that you
might at least get some reward for your efforts.



To add to my loss of interest in ClickBank, they've not sent me
my outstanding commission check due some months back, and have
not replied to any email sent to them enquiring at to WHY.



I strongly suggest that savvy webmasters begin culling their
ClickBank links in favor of merchants with the finances to fund
their own affiliate software, especially if it's 2-tier, as it
also increases the odds that the merchant is SERIOUS about his
business, and intends to stick around.



About the author:


David J Bowden is a well known New Zealand marketer whose
original 9 year old site is a well established marketing
resource. Add your URL to our active link exchange which can get
your site free exposure: http://www.adspecs.co.nz/links/








 

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